
John Jonah Jameson, Jr. is a fictional character appearing in American comic books published by Marvel Comics, commonly in association with the superhero Spider-Man. The character was created by writer Stan Lee and artist Steve Ditko, and he first appeared in The Amazing Spider-Man #1 (March 1963). Jameson is typically depicted as the publisher or editor-in-chief of the Daily Bugle, a fictional New York newspaper. Recognizable by his toothbrush moustache, flattop haircut, and ever-present cigar, he carries out a smear campaign against Spider-Man. He employs photojournalist Peter Parker, who, unbeknownst to Jameson, is Spider-Man himself.